Tokyo, Jan 11, 2011 - (JCN Newswire) - 2Dfacto, Inc., under aplan to become a new type of integrated digital/physical hybridbookstore, announced today that it will open its first onlinebookstore on January 12 to sell electronic books to users ofsmartphones and e-book readers marketed by NTT DOCOMO, INC.
2Dfacto is a joint-venture company established by Dai NipponPrinting Co., Ltd. (DNP), DOCOMO and CHI Group Co., Ltd. (CHI) onDecember 21, 2010. The new e-bookstore, also called 2Dfacto, will bebased on "honto," DNP's existing online e-book retail service. Thenew e-bookstore initially will offer about 20,000 titles ofliterature and Japanese manga comic books with plans to rapidlyincrease the catalog to some 100,000 titles by spring. New books,magazines, newspapers and rich-media e-books embedded with music andvideo content are expected to be added gradually.
At launch, customers will be able to purchase and enjoy e-booksusing seven of the latest smartphones and an e-book reader offeredby DOCOMO: Xperia(TM), GALAXY S, REGZA Phone, LYNX 3D, Optimus chat,GALAXY Tab and SH-07C e-book reader (launching on January 21).2Dfacto will be accessible from other smartphones and e-book readersto be announced by DOCOMO.
2Dfacto, to further expand the scope of the "honto" servicewithin 2011, is continuing to discuss linkage of its system with"bk1," the DNP group's existing online bookstore offering some onemillion titles of printed books, as well as the group's physicalbookstore chains Maruzen, JUNKUDO and Bunkyodo. The result would bea truly digital/physical hybrid network comprising an online storefor e-books, an online store for printed books and physical storesfor printed books.
Under the envisaged plan, the website for this hybrid bookstorenetwork would offer conveniences such as recommendations based onprevious purchases from all three types of bookstores, network-wideloyalty points and an e-bookshelf to view network-wide purchases.
Other special functions planned to be launched this year willenable users to read the same e-book on multiple devices and sharebookmarks and marked information among multiple devices.
About NTT DOCOMO
NTT DOCOMO is the world's leading mobile operator and provider ofadvanced mobile services. The company serves over 56 millioncustomers in Japan, including 49 million using i-mode(TM), theworld's most popular mobile e-mail/Internet platform, and 54 millionusing FOMA(TM), the world's original 3G mobile service based on W-CDMA. As a leader in the development of cutting-edge mobiletechnologies, DOCOMO is continually expanding the role of mobilephones as versatile and highly personalized "lifestyle tools" foreveryday life, including with a wide range of innovative servicesfor mobile payments, GPS, mobile TV, multimedia content and muchmore. NTT DOCOMO is listed on the Tokyo (9437), London (NDCM) andNew York (DCM) stock exchanges. For more information, visitwww.nttdocomo.com.
About Dai Nippon Printing
Dai Nippon Printing ('DNP'; TSE: 7912) is one of the world'slargest comprehensive printing companies, with annual sales of 1.583trillion yen and 40,000 employees (as of March 2010). DNP's widerange of businesses include publication printing, commercialprinting, smart cards, business forms, network business andelectronic components. While DNP maintains a 50% market share inJapan's domestic magazine printing, the company continues toleverage its information processing techniques and printingtechnologies to promote e-publishing solutions. For more informationabout DNP, please visit www.dnp.co.jp/eng/.
Contact:
DNP
https://www.dnp.co.jp/CGI/inquiry_eng/form.cgi
NTT DOCOMO
Shoichiro Kaneko or Makiko Furuta
International PR
Public Relations Department
Tel: +81-3-5156-1366
Fax: +81-3-5501-3408
Website: www.nttdocomo.com
Inquiries may also be made through the following URL:
http://www.nttdocomo.com/contact
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